David Kirk

YourCTO celebrating their clutch award

YourCTO Wins a Spot in Clutch’s 2021 List of Top Business Strategy Consultants

Building an effective business strategy takes time, perseverance, and constant patience for trial-and-error. As a business owner, especially a startup, it’s important to keep in mind that the road to success is not always instantaneous. The path ahead can be bumpy and rough. Having said that, you shouldn’t feel like you’re alone in conquering your …

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man sitting at a desk with 2 laptops and a pc, working on app development lifecycle

10 Steps to Create a Great App: Your App Development Lifecycle Guide

You have an idea for a mobile application that you believe can change the world (or at least your business). The only thing preventing you from making your app a reality: You know very little about the app development lifecycle (ADLC). App development can be complex, particularly for people who don’t know where to begin. …

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Tech employee frustrated from scope creep at his computer

How to Avoid Scope Creep

You’ve probably heard of the dreaded scope creep – when a software or app project goes off the rails.  Unfortunately, there is no shortage of horror stories about this happening and having detrimental effects on companies and projects of all types.   Given the complicated and fickle nature of software development, the threat of getting sidetracked …

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person use social media to market an app

7 Ways to Market an App

With reliable tech support nearly anyone can create an app these days, but understanding how best to promote and sell that product — to gain users and generate revenue — is a different story. App marketing can be tough, especially if you’re inexperienced with development, marketing, or both. Fortunately, we’re here to take the guesswork …

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Money from mobile app monetization

Mobile App Monetization: Your Guide to Making Money from Your App in 2021

You’ve created what you feel will be the next big thing in mobile apps, but now you need to figure out your best path to monetization. The process isn’t always intuitive, and others who have had similar goals have experienced many pitfalls. Sometimes you need a little guidance to understand the steps to take or …

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YourCTO Wins a Spot in Clutch’s 2021 List of Top Business Strategy Consultants